Marcio Cyrillo

The first part of this post explained why a good user experience is critical to the success of an app. Now, here are a couple of ways in which developers can keep the people who download their apps, both internal and external audiences, coming back for more. Create a Customer Fe... (more)

The delineation between great mobile apps and bad ones is becoming easier and easier to see as the mobile app ecosystem edges closer and closer to maturity.  What makes a great mobile app? Simply put, it's a great experience for the user. The best apps in the current marketplace ... (more)